Meet the Novacorr Family | Australian Owned and Operated

Meet the
Novacorr Family.


Authentic thinking, empathetic living.

the novacorr senior team

Keith and Nova Atkinson

Founders and Owners

Keith and Nova have nurtured Novacorr since inception and maintain and active interest not only in the progress of the business and continuous effort to improve our products, but also the broader health care sector. Novacorr will continue the innovation, compassion and genuine customer commitment.

Keith Atkinson


Keith has played a huge role in taking Novacorr to the levels it’s achieved today. Having been an advocate for anyone with a disability he also played a leading role in the development of our Huntington’s and Bariatric products. Keith has recently been diagnosed with stage 4 cancer and although he’s taken a back seat from his business, he continues to fight the good fight for himself and our clients.

Nova Atkinson


Nova brings considerable business experience from a career in manufacturing, customer oriented and business development. She actively oversees all activities across our business and insists on personally testing everything we build.

the novacorr senior team

Sally-Anne Knight & Josh Atkinson


Siblings Sally and Joshua are keen to follow in their parents’ footsteps and maintain Novacorr’s high standards! During their careers at Novacorr both have been extensively involved in all areas of the business. Currently, Sally leads our sales force by example whilst Joshua looks after our clients from Brisbane all the way to south Gold Coast & Tweed.

the novacorr senior team

Sally-Anne Knight

Sales Manager

Sally’s passion is evident in her enthusiasm to work with OT, hospitals and care facilities to provide the human face of our business to the customer. She will demonstrate our product with pride but also compassion for the customer/patient to ensure the best possible care solution in each and every case. She knows our products and the combinations to achieve the perfect outcome.

Joshua Atkinson

Healthcare Consultant

Joshua is in his second spell at Novacorr having taken a couple of years away from the business to support his Police Officer wife and their young family. Joshua has worked in both manufacturing and Novacorr’s R&D program and has an extended knowledge of all our products which he now uses to help assist our clients in his role as Healthcare Consultant.

the novacorr senior team

Paul Smith

R&D / Field Service Manager

Paul has been with Novacorr for the long term and knows each of our products and their development in ultimate detail. He works alongside David to improve our product as well as with Stacie to ensure our products perform reliably throughout the life.

Janelle Taylor

Accounts & HR Manager

The “tidiest person” in our business, Janelle attends to all the detail around accounts receivable and payable plus looks after each person in our business with a caring smile at all times.

David Mathias

Production Manager

David overlooks all construction and completion of our products – beds and chairs – to make sure they are completed to the highest standard. To ensure that the products are suitable for the client.

the novacorr senior team

Stacie Barker

Service Manager

Stacie will be your point of contact and champion for all aspects of product performance and recommended servicing. She will coordinate our field technicians and the factory to achieve any product tuning or attention to any aspect of concern or simply for a regular service schedule to ensure the longevity and performance of our products.

Ben Wilson

Healthcare Consultant

Ben is our quiet achiever; he will spend the time to demonstrate our products in the showroom or your home and listen… that will enable him to with your health professional or occupational therapist to carefully measure and record the precise details of your requirements be it for a bed or chair or both. He is an accredited natural care practitioner in his own right so he understands your situation and will ensure that we do too!

Leanne Wheatley

Sales Support

Leanne is our little pocket dynamo, always a smile and without fail a desire to assist with information, book a trial or arrange a quotation. She will answer all questions or research solution to ensure our best efforts to exceed your expectation.

Zoe Jeffries

Planning and Procurement Specialist

Zoe is tasked to convert each product “prescription” into a complete manufacturing plan. Once all details are completed and confirmed correct, Zoe will coordinate the purchase of all bought in components to meet the production schedule. She is pivotal to our custom build process.

Michelle Grant

Administration Assistant

So much more than a Receptionist, Michelle will be your first contact and will direct you to the most appropriate person to assist your needs. She is also a competent trouble shooter and will likely call you to coordinate product deliveries and installations.

Factory Team

Our factory team encompasses a diverse group of capable folks who enjoy their work and take customer commitment very seriously. From metal fabrications, welders, woodworkers, to upholsterers, assemblers and delivery; we aim to be exceptional to one another; to the health professions and customers with whom we have such strong relationships; and finally, to the Healthcare Industry as a whole, we strive to uphold or surpass the highest standards. We will continue to strive to put ourselves in the position of our customers to fully appreciate their needs and set the expectation of our own performance.

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